CHICAGO–(BUSINESS WIRE)–Envisionit, a digital marketing agency serving fintech, destination and CPG brands with media, creative and technology solutions, welcomes Tiffany Curry as Director of Partnerships and Andra Bradley as Executive Director of Media.
Optimize the customer experience across all touchpoints
Customer relationships are the top priority at Envisionit. Each team member strives to ensure that their client partners feel understood, supported and excited to work together. To connect more deeply with clients’ unique businesses, strategic visions and overall client experiences, the agency recruited Curry Tiffany to lead customer service and business development operations.
Curry has 20 years of leadership experience in a range of areas highly relevant to Envisionit’s business; including integrated marketing, technology, sales and customer leadership. Most recently, she served as President of GoCollect, a B2B and B2C SaaS offering for collector investors. As president, she led the organization’s marketing, operations, customer service, human resources, strategic partnerships, product development, and ultimately merger and acquisition efforts.
Prior to GoCollect, Curry was responsible for expanding enterprise sales at Quad by integrating solutions for new and existing customers across Quad, Periscope and Rise Interactive. Among other leadership roles in Quad Front Sales and Marketing, Curry was one of 360i Chicago’s first recruitswhere she spent nearly nine years making a significant impact on the business, rising through the ranks from account supervisor to senior vice president/group director.
“I am excited to join Envisionit’s Customer Leadership and Business Development teams,” said Curry. “I’m drawn to organizations where entrepreneurship isn’t just a ‘nice to have’ – because it means people are curious, and red tape that slows progress isn’t a thing. . The energy of this team for continue writing the playbook for categories like destination and fintech is not only contagious, but also fits well with my journey.
Alignment of values is essential
Just as important as his resume is Curry’s example of the same values Envisionit holds sacred – curiosity, go, support, impact and community.
“Getting to know Tiffany through the interview process, I was impressed not only with her technical skills, but also with her soft skills,” said Envisionit CEO and Founder Todd Brook. “Yes, we were looking for an executive with significant operational leadership experience, and Tiffany 100% meets that need. But she’s also an incredible problem solver, action taker, team player and connector. of people.
“The most rewarding part of my life is using more than two decades of professional and personal experience after college to inspire and impact exponentially positively more people, brands, friends and children in one day,” Curry adds. “And the most exciting thing is to keep learning and growing so that the virtuous circle can continue.”
Continuous advancement of digital strategy and execution
The media landscape is constantly changing. The Envisionit team finds this fun and also considers it a core responsibility to monitor and adjust. As part of an ongoing effort to leverage change and drive innovation, Envisionit has recruited Andra Bradley as Executive Director of Media.
Bradley brings 15 years of experience in media strategy, execution and insights. For nearly 10 of those years, she ran digital media with Chicago-based agency MBuy. There, Bradley proved his ability to oversee cross-channel strategy, planning and execution of key accounts. Its practical expertise is based on:
“Andra is the ideal candidate to lead our extremely talented media team and to help Envisionit lead the marketing industry as the most trusted agency in digital media,” said Todd Brook. “She will play a critical role in expanding our media offerings and our clients’ media results beyond the success we are currently enjoying. I couldn’t be more excited to have Andra on board during this exciting time in marketing. »
Media specialist covering core niches
Bradley has worked in a wide variety of verticals, which is a perfect fit for Envisionit’s core niche categories of fintech, travel/tourism and CPG. For tourism specifically, his team has led media efforts for destination clients such as LA Tourism, New Mexico Tourism Coop, See Monterey, Galveston Island, West Hollywood and Catalina Island. Additionally, Bradley has also supported brands in healthcare, education, retail and other B2B brands.
At Envisionit, Bradley will ensure that all media clients receive the highest level of service and that campaigns meet or exceed expectations. She will act as a thought leader and visionary for the agency’s media offering, leading the media team as an expert in operations, analytics, insights and optimization.
“I’ve built my career around the concept of creating a family within your organization, and that cultivating a culture of passion, trust, and advocacy for each other will almost always lead to success for your clients,” said Bradley. “I was looking for that sense of family in my next opportunity and I could tell from day one that Envisionit shares those same values, which is why I knew this was the right home for me. I can’t wait to see the incredible things this team can accomplish together.
Founded in 2001, Envisionit is an award-winning end-to-end digital marketing agency headquartered in Chicago. Our brilliant media, creative, technology and analytics teams have fueled growth across a range of industries, with a particular focus on fintech, travel/tourism and CPG. In our work, we value curiosity, impact, action, support and community. In our culture, we stand for transparency, belonging, giving and pleasure. Connect with us at envisionitagency.com.